“During the negotiation process with the Allianz board of directors for the naming rights of today’s Allianz Arena, SPORT+MARKT provided us with the vital ingredients and facts to clinch the perfect deal for both sides.”
Uli Hoeneß Deputy Chairman Executive Board / FC Bayern München / Germany
Planning
From preparing the planning basis and assessment of negotiation alternatives by our experts to major global projects, we provide …
SPORT+MARKT provides its clients with the entire spectrum of strategic and operational consultancy. We are familiar with the factors for the success of global advertising campaigns and sponsorship activities in the sporting environment, as well as …
Monitoring, assessment, optimisation and protection of advertising and sponsorship measures as well as marketing concepts in the sporting environment are our specialities. We integrate state-of-the-art methodical concepts ...