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We support you in the planning, monitoring and optimisation of your communication and increase your R.O.I. …

We put you in the driving seat for negotiations with up to date …

Make secure decisions and investments based on our independent analysis and  expertise …

From viewer interviews and advertising impact research to assessment and selection of media sports rights …

Benefit from our long-standing experience in the planning, assessment and evaluation of global sporting events …

As one of the leading research and consultancy companies in international sports business, we provide an objective basis for planning your strategic decisions. With over two decades of experience as an innovative branch pioneer and insider, we know the factors for success in optimum use of your funds.

We monitor, evaluate and optimise your engagements from an independent, neutral perspective – ranging from strategic and operative sponsorship consultancy to sponsorship and advertising impact monitoring as well as evaluation and protection of media, brand and marketing rights.

Sponsoring 21+

S21+ provides you with global market data for a successful international sponsorship strategy...

New Jersey Report online

The 2009/10 Jersey Report demonstrates the current landscape and development in jersey marketing in the six...

New: Eye-Tracking

For the first time, SPORT+MARKT is providing eye tracking in sponsorship communications research...

Our expertise

State-of-the-art, highly innovative market and media research as well as brand management and consultancy...